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See ZBD in action at SID 2008
1 June 2008
More than 8,000 visitors attended the Society for Information Display's 2008 symposium and exhibition in Los Angeles in May. ZBD's eye-catching EPOP wall was a highlight of the show, attracting guests from commerce and industry as well as media and analysts' attention.
ZBD introduced its new colour-capable EPOP300 at SID 2008 and hosted demonstrations of its second-generation manufacturing process at its popular booth.

ENDS
Notes to Editors
About ZBD Displays
Established in July 2000, ZBD Displays Limited is the first spin-out from the UK's Defence Evaluation and Research Agency in Malvern (now QinetiQ.)
A venture capital-funded company, ZBD is committed to technical excellence and commercial success. ZBD’s intellectual property portfolio is extensive, including key patents that have been assigned to the company by QinetiQ, as well as a number of patents and applications filed since the company’s inception.
ZBD's expertise in LCD technology is unparalleled. Its unique next generation EPOP (electronic point of purchase) solution for retailers combines zero-power e-paper displays with an EPOP communicator, which can instantly update an entire shop floor of displays wirelessly.
EPOP has a proven ROI and represents a new generation of display technology, empowering retailers to dynamically update pricing, promotions and product information at the place where purchasing decisions are made, at product level. Retailers can expect to achieve significant reductions in overhead costs and wastage, and are set to experience low total cost of ownership.
Media contact:
Michael Haig, ZBD Marketing Department
+44 (0)1344 887 685 (switchboard) or +44 (0)1630 647 797 (direct)
michael.haig@zbd.co.uk
ZBD Displays Ltd, Orchard Lea, Winkfield Lane, Windsor, SL4 4RU
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"Tesco are pleased to be working again with ZBD for our trial of Electronic Shelf Edge Labels (ESELs). The technology is great for helping to improve our customers' shopping experience and making our store staff’s jobs simpler. From our previous in-store experience we believe ZBD’s ESEL displays can meet these
criteria."
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Mike McNamara
Operations Development Director, Tesco |
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